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Month 1 Content
Social Media Posts
Theme: "We Do Math"
9
Total Posts
5
Photo Posts
2
Carousels
1
Video
1
We don't do hype. We do math.
Week 1 · Tuesday · Educational
Photo
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2
Which matters more when choosing a pool builder?
Week 1 · Thursday · Engagement
Photo
Poll
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3
Plaster vs RENOLIT: the 10-year cost breakdown
Week 2 · Tuesday · Educational
Carousel
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4
Why homeowners are switching to concrete
Week 2 · Thursday · Social Proof
Photo
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5
Two 15-year warranties. One worry-free pool.
Week 3 · Tuesday · Promo
Photo
Lead Form
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6
Ask us anything: pool warranties decoded
Week 3 · Thursday · Engagement
Photo
AMA
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7
Traditional pools vs FlowCraft: the numbers
Week 4 · Tuesday · Educational
Photo
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8
The pool that holds water - literally and financially
Week 4 · Thursday · Social Proof
Carousel
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9
The True Cost of Ownership - Plaster vs RENOLIT
End of Month · Campaign Video
Video
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